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laughing workingThe creative force behind Next Level Architecture’s team of professionals, Alicia Dale assists organizations in achieving the maximum growth possible by unlocking the power and potential of most importantly . . . the People. She then evaluates an organization’s Process, Technology and Information leveraging current strengths to the greatest current capacity . . . with an eye towards the future.

Alicia Dale has built a reputation for devising flexible solutions that are ready to implement quickly and efficiently; allowing companies to build upon a solid foundation. Alicia’s industry experience includes financial services, transportation, commercial leasing and social enterprise which she developed working with BMO/Harris Bank, GE Capital, Ryder Systems, Inc, USAA and several middle market companies.

As a native Chicagoan Alicia graduated from Roosevelt University, which is housed in the historic Louis H. Sullivan Auditorium Theater Building, with a B.S.B.A. in Marketing. As a six sigma trained Green Belt, she enthusiastically practices the principles of quality management. Alicia hones her creative skills with continual learning, writing, public speaking, world travel and volunteering.


Innovative solutions are the heart of Next Level Architecture. Companies that work with NLAChicago will immediately benefit by enhancing and developing a solid competitive advantage; ready to lead industry disruptions or strategically secure their market position.

– Alicia Dale

Dave Burr

Dave BurrNLAChicago’s Chief Technical Advisor has a long history of enabling business processes through the use of technology. Dave’s, 20 years of experience is spread over most key business areas including IT, Sales, Marketing and Operations. At General Electric he managed large scale factory automation projects for companies including Martin Marietta (Patriot Missile), Ford Motor Company (Odometer Assembly), and Kwikset (Interior Lock Assembly).

Dave created web-based SalesInSync, used by major companies across the US, to assist organizations in “owning markets” and creating a market information system to help companies dramatically increase sales. Dave’s strong technical ability in addition to his sound business expertise was a valuable asset at Interlake Corporation where he ran the marketing operation and led product development initiatives that resulted in millions of dollars of increased sales. Dave’s most recent creation is AMGAlerts a comprehensive and simple to use mass notification system for broadcasting time-sensitive information to employees – or to students, residents, or anyone else whose safety and well-being are important. Dave has a unique ability to analyze a situation, understand the user base, market conditions and design solutions that provide utility, efficiency and a sustainable competitive advantage.